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October 11, 2012


Charles Andrew Whatley

I feel you and agree somewhat. However, to ignore changes in media consumption is certain death. It would be like music AM's ignoring the music format exodus to FM. OK a bit dramatic but you get the point. Remember that growing and developing digital strategies goes way beyond streaming and on-demand competitors.

One also does not need to "cut and gut" their radio stations to be smart digital content purveyors.

Why not be both and do BOTH with the same passion, quality and relevance to the local listener.

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